BAGUIO CITY – From late nights to lazy brunches, urbanites work hard and play even harder. But while you are saying cheers to happy hour, one mixer you won’t want your skin to drink in is the ‘dirty cocktail’ of harmful UV rays and free radicals.
We all know how damaging the sun can be to our skin. In fact, 90% of visible changes attributed to skin aging are caused by it. But did you know urban living could also impact your complexion? One study has shown that skin ages 10% faster in women living in cities than those in the countryside.
The good news is that you can now defend your skin against premature aging with The Body Shop’s new Skin Defence Multi-Protection Essence SPF 50. This daily essential is the brand’s strongest multi-protection to help protect your skin day after day.
Skin Defence Multi-Protection Essence SPF 50 is a feather light, milk-to-water essence with broad spectrum UV filters, infused with brightening red algae, and antioxidant Vitamin C to help protect skin against multiple skin aggressors while providing utmost comfort.
It has the best shields to protect the skin: it has UVA Protection PA+ that helps protect skin from UVA rays, including long UVA rays, which reach deep within the skin and accelerate the process of skin aging; as well as protection from UVB rays that trigger redness and damage the skin’s surface. An anti-oxidant, it helps protect skin from external aggressors, such as environmental pollution that weakens the skin’s ability to remain healthy. It also prevents anti-dullness with red algae extract and vitamin C to brighten skin for a more luminous complexion.
The Body Shop’s Skin Defence Multi-Protection Essence SPF 50 is completely vegetarian and formulated without parabens, mineral oils, and paraffin.
The Body Shop now accepts SM Advantage Card for points earning and redemption, SM and Sodexo premium pass in all The Body Shop stores nationwide.
The Body Shop was founded in 1976 by Dame Anita Roddick in Littlehampton, England. The beauty brand pioneered corporate activism and was built on a philosophy that business can be a force for good. With its brand expression, Beauty with Heart, the company continues to be focused on five core values; Against Animal Testing, Support Community Fair Trade, Activate Self Esteem, Defend Human Rights and Protect The Planet. All products are created using the finest ingredients sourced from the four corners of the globe, which are not tested on animals and are 100%. vegetarian. The Body Shop has been in the Philippine market for eighteen years with over 55 strategically located stores nationwide.
“Today, our commitment is stronger than ever; to enrich, not exploit. For us, this means enriching people as well as our planet, its biodiversity and resources. We are committed to working fairly with our farmers and suppliers and helping communities to thrive. Our products enrich, but never make false promises and are never tested on animals. We are proud to be original, irreverent and campaign for what’s right; together we can do it. Enrich Not ExploitTM. It’s in our hands.” –The Body Shop