Kalinga trade fair earns P4.1 million sales

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TABUK CITY, Kalinga – The 2015 Kalinga Ullalim agro-industrial trade fair sales performance soared by 20 percent compared to last year.

Report from the Trade and Industry Provincial Office, lead organizer of the event, showed exhibitors in this year’s Ullalim fair raked-in P4.1 million, up from P3.4M sales in 2014 or an increase of P700,000.

Benita Mangadap of DTI-Kalinga attributed the climb in sales performance this year to continued product innovations by local manufacturers, wider participation from exhibitors and good weather.

Organizers also counted as factor the site of the fair on one side of the newly completed six-lane highway,which  is more accessible to buyers.

The annual Ullalim agro-industrial trade fair has become part of the traditional celebration of the province’s Founding Anniversary and Ullalim Festival on February 14.

This year’s ten-day fair  ran  from  February 9 to 18 and was participated by more than 80 exhibitors, including guest traders from the provinces of Apayao, Ifugao, Benguet, Nueva Vizcaya and Quirino.

Top performers of the fair include gifts & toys, house-wares & décor, furniture & furnishings, processed food & wines, woven products, ornamentals and agri-products.

Organizers encouraged more exhibitors to participate in the event next year under DTI’s continuing product marketing program to promote micro, small and medium enterprise in the province.

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