Students urged to join 2017 National Digital Arts Awards


BAGUIO CITY October 18 – Digital arts enthusiasts, particularly senior high school and college students, are encouraged to actively participate in the staging of the 2017 National Digital Arts Awards.

Belle Morales, North Luzon Manager of Brad Guerilla Ph, said the NDAA is an annual activity aimed at recognizing the talents of young Filipino creative and [providing them an avenue to begin a career in digital arts to help their families.

“The awards hope to build a community of young people with competencies in digital art and for this year, game development would be one of the primary categories,”Morales stressed.

She added the contest will have its call for entries on October 27, 2016,for senior high school to college students can join which will culminate on January 31, 2017.

Among the three contest categories for this year  areprint, motion graphics, and digital games.

The mechanics for the contest will be announced in NDAA 2017 Facebook page which students may download before the end of the month.

NDAA 2017 hopes to gather the best and the brightest of the young digital artists from the different parts of the archipelago. It will be the most inclusive and empowering contest on digital arts as it will go around colleges and universities as well as various Philippine co-working places to promote the awards and to conduct NDAA 2017 talks on digital art and game development.

In the city, Kalye Uno, the first-ever co-working place that opened recently, hosted the launching of the NDAA 2017 that aims to attract more participants from the different private and public schools in the city with the endorsement of the education department on the need to patronize digital art for a brighter future.

NDAA will also be launched in the Dreamwork co-working place in Davao City for the Mindanao launch on October 21 and finally the grand launch and call for entries on October 27 will be in Metro Manila.

The partners of NDAA for this year’s awards are Globaltronics, Inc., a leading digital out-of-home advertising company based in Manila, Brand Guerilla Ph, a business and advocacy consulting group and the Cebu-based PR Works, a leading public relations firm in Visayas and Mindanao and Synchronized 11, a leading events management firm.

Nato Agbayani, founder and chief executive officer of Brand Guerilla Ph, expressed confidence that there will be an increase in the number of participants to the NDAA 2017 because of the increased categories from two last year to three for this year.

By Dexter A. See